IC12 and IC12 in waterproof housing2

Specifications (Camera only):

1)     Image sensor: 1/2.33” CCD sensor (12.0 megapixels).

2)     Image resolution: Still image – 12M (3968×2976), 8M (3264×2448), 4M (2304×1728), 2M (1600×1200), VGA (640×480).  Video – VGA (640×480)/30fps, QVGA (320×240)/30fps,

HD (720p)/30fps.

3)     LCD monitor:  2.36” full color TFT LCD (112K pixels).

4)     Recording media:  32MB internal memory (10MB available for image storage), supports SD/SDHC memory card up to 16GB (optional).

5)     Lens:  3x optical zoom.

6)     Shutter speed:  4 – 1/2000 sec

7)     Digital zoom:  6x (capture mode), 4x (playback mode)

8)     Power supply:  Rechargeable Li-ion battery (3.7V)

9)     Dimensions:  Approx. 95 x 59.7 x 22.6mm

10) Weight:  Approx. 104g (without battery and memory card)

As part of the Regis and Kelly Holiday Gift Guide Series, Nicholas Thompson from Wired Magazine introduced numerous hi-tech holiday gifts for under 50 dollars, and presented the SnapSights! SS1000 digital camera and the Intova Nova torch! Both products are listed below, and be sure to check out the video link at the bottom of this post!

Intova Nova LED Torch featured on Regis and Kelly

SS1000 Sports Utility Cam featured on Regis and Kelly

In case you missed Intova on Regis and Kelly, you can view the video here! http://bventertainment.go.com/tv/buenavista/regisandkelly/special/holidaygiftguide/index.html?bcpid=55856522001&bclid=58316930001&bctid=57103843001

Torches weren’t the only Intova product receiving attention at DEMA, “the new Intova Dive PDA was a show hit,” recalls Intova Sales Manager, Phil Crowe. This industry changing technology allows your windows mobile phone and soon iphone to be converted into the most sophisticated dive computer available. The Intova booth had an entire section dedicated to demonstrating the technology to visitors, and the divephone received much attention from attendees who kept the booth slammed from day one opening through day four closing.
Intova was fortunate to have such a great success at DEMA, as Joe Ganahl recalls, “Traffic was down and many companies were complaining about how slow the show was. It was great for us, but the overall show reflected the significant contraction of the industry in the face of a rough economy.”

Regardless, of how many people came to DEMA, those who were there were talking, and they were talking about Intova. As Crowe says, “I met with several new dive shops that heard about us while attending a seminar or sitting at the hotel bar chatting with an industry colleague – they wanted to come see what Intova was all about. Some came to see the new torches, other wanted to learn about the SS-1000 waterproof digital camera with a retail price under $50.00. No matter why they came to the booth, they appeared to leave interested & excited. We had something for everyone.”

While Intova continues to develop a wider range of products and expands its offering into new markets, one thing remains certain, according to Intova Sales Rep, Vance Kalingo, “ Intova is a growing brand in general but as DEMA 2009 proves, the dive industry remains the bread and butter of the company.”

DEMA: The Dive Equipment and Manufacturers Show will be held Nov. 4-7 at the Orange County Convention Center in Orlando, Florida. This is the major annual trade only show for the diving industry and one of three major shows we participate in. We will have some jaw dropping DEMA specials announced at mid month. Stay in touch with your sales channel contact for details. We will also use the show to introduce several new products including:

MEGA NOVA: This light is so bright we will be offering an operators license to use it. By far the most powerful torch we have ever developed, it will be 4 times brighter than Super Nova!!! Same design concept as Super Nova but larger, heavier and brighter. The bullt in lithium battery provides 2 hours of burn time.

MINI TORCH: The Mini torch is a compact, ultra wide angle model with a sleek ergonomic design. This model has a 4.7 watt CREE LED and a 3 position tail switch featuring full power, 30% power and emergency strobe. 2 CR 123 batteries provide 10 hours of burn time.

H2O Man Swim: a modified version of our popular H2O Man Waterproof MP3 the swim version is a low profile model designed to clip directly to swim goggle strap. 3 different sizes of swim style earbuds assure a comfortable and secure fit while swimming.

SS 3000: a step piece from the exciting new SS 1000, the SS 3000 is a 3 megapixel camera with flash and 100 foot depth capacity. It is ready to use with on board memory that can be expanded with a micro SD card. Both of these models offer great photo quality and stunning video for the price.

DIVE PHONE COMPUTERS: We will debut our patented new technology that turns cell phones into he most sophisticated dive computers available. Stay tuned for further details on this exciting new product category.

A new feature from Meltwater News has been added to our website. This scrolling news headline feature shows global news articles relative to the Intova family of product. As we grow our brand, with all of your support, it is exciting to see us gain more attention from the media. Still a long way to go but thanks for all your support.

With the growth in popularity of online photo and video sharing, an increasing number of extreme sports enthusiasts look for gear that can help them share their adventures with the online community. Intova offers durable outdoor products at low price points, specifically designed to fulfill this need. As Intova Sales Manager Phil Crowe notes, “Moving forward, we need to work the wind/surf/skate/sport industry much, much more. We have tremendous opportunities here!”

Among other exciting news, Intova unveiled the SS1000 camera, a new hybrid concept for waterproof digital cameras. This patent pending design combines traditional deep water polycarbonate housing design with a digital PC board and LCD monitor mounted directly into the housing. Much to the delight of Intova, the SS 1000 proved popular among a diverse range of attendees. “Besides the surf industry, buyers from department stores, novelty catalogs and hunting outfitters stopped by our booth.” says Peter Jubell, an Intova Sales Rep.

Another highlight of the show was the debut of the new H20 Man Extreme waterproof MP3 player. Intova asked Pro-wakeboarder Joe Phillips to test out the player. Watch the video below to see what Joe had to say!

Designed to sit at the nape of the neck, the unique fit of the H20 Man Waterproof MP3 player allows it to be worn comfortably beneath a helmet. The photo below captures Joe Phillips wearing the player prior to hitting the rails at Surf Expo 2009!

Intova Sales Representative, Vance Kalingo hanging out with Joe Phillips at the show

Intova Sales Representative, Vance Kalingo (pictured below) also enjoyed hanging out with Joe Phillips at the show, and says Joe’s “success using our MP3 in extreme impacting conditions can be a great sales pusher for buyers in the wakeboarding community, a market that is completely untapped.” Extreme sports enthusiasts can expect to see more of Intova at events like Surf Expo in the future!

It is important to remember that color loss is affected by total water distance light passes through. This means both depth from the surface AND distance between camera and subject. The greater the TOTAL distance, the greater color loss.

BLUE OR GREEN PHOTOS: There are several ways to improve color underwater. The simplest is a red filter. The red filter helps add the red spectrum back into photos. DO NOT use a red filter in shallow water or with a flash-this will cause excessive reds in pictures.

An external strobe is another solution. A strobe will add light to provide clear illumination of subject and proper coloration.

Setting White Balance to fluorescent helps. Fluorescent is blue light similar to underwater and the camera will adjust for this. Setting White Balance to low light can also improve results. Do not use a red filter and strobe at the same time or a red filter in less than 20 feet of water.